Saturday, June 13, 2015

YouTube Shyu-Tube Haye rabba!

What can compete with the IRCTC website in terms of generating immense irritation?

Well, the YouTube adverstisements! Especially those that come without a skip button.


Yes. You guessed it right. YouTube is a constant in my experiences of web-exploration. In fact, it is visible on one of the many tabs that have currently occupied the title bar of my browser.

This era of digital revolution has made access to information so easy. Online videos, Inspirational lectures are a few of the many sources of the miraculous access. You wish to listen to something and here you go! It is on your computer screen in seconds! And when the mood or inclination to finish a task amplifies, no power can disrupt it- Except that one ad.
The 30 second-long-ad seems like a 30-hour-long-one, thanks to the uninteresting content. I mean money and stuff- I can comprehend it but do these video owners not watch those videos on the web themselves? Or do they have any mechanism by which they skip the ads during their own watch duration?

That ad is the one that, which when commences to play, makes you re-think. Rethink if that mood still persists. Rethink if you would watch what you had wanted or skip to writing a blog post about your concern with the way these ads are becoming a source of income for those channels and of your irritation!

The age of digital modernisation places e-customer satisfaction amongst one of the components of, again, e-success. And it is during the first 30 seconds of those YouTube videos that this 'idea' of customer satisfaction faces an absolute paradox.

So, dear YT, Maggie is already unavailable. Please act mature!